Fresh Attitude

Project Description

Vive conducted and managed a campaign that consisted of both social media and influencer components. The goal was to establish Fresh Attitude as a local, homegrown product and increase brand awareness. The value proposition centered on fresh/local/homegrown products supported by responsible environmental stewardship, evident in the sustainable packaging that's made from 100% recycled materials.

Scope of Work

Social Media Management
Influencer Management

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