Lee's Donuts
Lee’s Donuts is a locally-owned donut shop which originated in the Granville Island Public Market in Vancouver, B.C. and is quickly expanding to new locations across Canada! They have been serving delicious, handmade, quality donuts from scratch since 1979. They are committed to providing a fast and friendly service guest experience and use only the freshest ingredients.
Location
British Columbia
Services
- Social Media Management
- Content Creation
- Public Relations
Objective
In 2022, we partnered with the Lee’s Donuts team to enhance their social media management and franchising promotion. Our goal was to develop targeted social content that resonated with Gen-Z customers and increase the frequency of posting to improve engagement, reach, and following. We also developed an organic and paid franchising advertising strategy to generate leads and promote franchising opportunities with Lee’s Donuts in Vancouver and the Lower Mainland.
Results
- 46.6k% increase in new monthly Instagram followers
- 29.3k% increase in MoM Instagram reach
- 128% increase in Facebook reactions
- 291k% increase in LinkedIn impressions
